Posted by FleishmanHillard on June 13, 2019

Real-world experience has a way of clouding idealistic visions.

Technology has unquestionably lived up to its promise of making everyday life better and more efficient in many wonderful ways.

But in the last few years, the drawbacks have become glaringly evident. Privacy invasions. Misuse or outright theft of personal information. Workforce disruptions from AI. And, in some cases, the aggressive pursuit of corporate growth at the expense of ethics and social responsibility.

In this report, Darlings to Damaged? Managing the technology sector’s reputation in an age of heightened scrutiny, we assess the very real reputational challenges that technology companies now face. The findings combine original research with insights from some of the world’s leading thinkers in this space, including the CEO of the Consumer Technology Association, the CIO of Canada, a Harvard Fellow and many more. But we also pierce the gloom by considering how to ensure technology can continue to be a force for good in a world that increasingly needs drawing together, not pushing apart.

Around the world, we hear ever-louder cries for increased technology sector regulation and even calls to break up some of the biggest, most powerful companies in the world. In fact, according to our research, 31% of consumers think technology companies are regulated too little.

Download the full report here and see Jim Kavanaugh’s quote on page 14.

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