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Better Culture Means Better Business for Tech Companies

WWT Vice President of Human Resources Ann Marr says that better culture means better business for tech companies in this article posted by VARinsights.

WWT Vice President of Human Resources Ann Marr authored a post for VARinsights, discussing how workplace culture can impact business for companies in the tech industry.

Posted by VARinsights on December 6, 2017:

Given the nature of the industry, most people assume that the things that keep technology executives up at night are related to well, technology. However, in an industry known for high pay and jaw-dropping perks one of the major things keeping technology executives up at night is employee retention. According to Paysa, a company which publicizes salary data, it’s common for people working for major technology companies to spend less than two years with a company.

So how is a VAR, MSP, integrator or smaller technology company to compete with industry titans with perks like organic home-cooked meals and concierge services to run errands for employees, when competing for top talent and trying to retain them?

The answer is surprising simple – while the perks matter they need to exist as a way to amplify and express a culture that makes employees want to work hard, come to work every day and also keep them inspired.

Boost Engagement and Career Growth

By investing in “perks” and programs that help employees grow in their careers, as well as engage with their colleagues, companies can not only grow company culture, but keep employees engaged. Women in technology has always been a hot issue. By creating a Women’s Leadership Group to develop current and future leaders through networking and education, companies can provide opportunities for relationship building and mentorship.

Cultural awareness and diversity are also key issues in the tech industry. Creating a Cultural Awareness Program to educate employees on how to embrace and manage diversity and inclusion is a great way to promote and create cultural awareness. For companies that operate globally this can be particularly important, as their employees will need to learn cultural differences in communication, trust, coaching and having difficult conversations to effectively communicate across the globe.

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