Posted by CRN on March 26, 2018:

Strategic service providers don't just sell technology, they use information technology to solve problems for their customers. That means the installation and break-fix skills that solution providers traditionally offered just don't cut it anymore.

"You have to have the technology chops to solve the customers' problems," said Bay Young, president and chief operating officer at vCORE Technology Partners, a Scottsdale, Ariz.-based solution provider and MSP, in an interview with CRN. "Our value to our customers is that we have that enterprise-class skills set. If you can't bring that technical expertise to the customer, you'll become irrelevant."

Businesses and organizations today are looking for solution providers with deep skills in the technology IT products they sell to ensure they derive the maximum business value from those technologies.

That's why training and certifications are so critical. As solution providers evolve into strategic service providers, they must continuously maintain and raise their skill sets to meet their clients' demands. Training and certifications are also crucial for ensuring that solution providers' engineers and technical sales specialists are up to date on vendors' rapidly evolving IT product portfolios.

CRN's annual Tech Elite 250 list honors an exclusive group of North American IT solution providers that have earned the highest number of advanced technical certifications from leading IT vendors.

This year 101 of the companies on the Tech Elite 250, just over 40 percent, did not appear on last year's list. The 2018 Tech Elite 250 account for more than 25,000 technical positions in North America. And over 23 percent of the solution providers making this year's list had annual revenue greater than $100 million.

View the full article or see the entire list from CRN.

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