World Wide Technology Raceway
WWT serves as the Title Sponsor of the World Wide Technology Raceway To Enhance the Affinity For Our Brand & Positively Impact Our Customers, Employees & Communities through on-track branding and race-day experiences, the Confluence Music Festival, STEM Lane, Raceway Cares and more!
STEM Lane
World Wide Technology hosts a booth on STEM Lane during racing events. It is a place where kids and families experience fun, hands-on STEM-related activities and exhibits.
Technologies that have been recently featured at STEM Lane Include:
RaceAR
A metaverse-inspired augmented reality fan experience solution. RaceAR is a mobile app that uses AR to overlay a virtual racetrack on top of any physical location. Simply leverage a smartphone's camera to scan the surroundings, choose where to place, and adjust the size and orientation of the track to fit. Once the track is set up, fans can start enjoying the experience either through AR glasses, smartphones, or tablets.
AWS DeepRacer
Partnering with Amazon Web Services, World Wide Technology showcased a DeepRacer solution. DeepRacer is an artificial intelligence & machine learning solution that is focused on autonomous decision-making by an agent, in this case a small motorized vehicle. The environment includes traveling routes and traffic conditions quickly and without accident.
Learn More About RaceAR
RaceAR: A New Way to Experience Racing with Augmented Reality
Raceway Gives is a series of programs that leverage the resources and technology opportunities associated with motorsports to provide educational opportunities for youth (ages 8 – 18) with a focus on the gifted, diverse, and underserved as well as military families using three pillars:
Community High Schools & Youth Clubs
- Junior 500
- STEM Lane
- WWTR Esports
- Pit Crew
Education & Experiences
- STEM
- Virtual Classes
- Mini Camps
- R.C Racing
Motorsports Career Opportunities
- Gateway Ignite
- Driver Champions
- Future Stars
- Career Fairs