WWT President Joe Koenig and Vice President of Innovation Bob Elfanbaum (formerly co-founder and general manager of Asynchrony Labs) discussed the acquisition and how it is key to moving up the value ladder with customers.

On July 1, 2015, crn.com posted:

WWT, which has partnered with Asynchrony on a number of deals since 2013, found that an acquisition would help it drive new value for the IT infrastructures it was building for clients, said WWT President Joe Koenig.

While WWT could have continued to partner with companies like Asynchrony to develop those opportunities, it preferred to maintain control of the customer relationships, Koenig said.

"And we wanted to make software more integrated in our business," he said. "If we combine the two, and we lead, we can go faster with them under the World Wide umbrella."

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