AI can add as much complexity as it solves — and observability feels it first. Business context gets lost, troubleshooting stays reactive, and costs spiral. Splunk Observability Cloud is purpose-built for exactly these challenges.

The Three Pillars of Success

To master observability, your practice must be built on three foundational pillars:

• Deeper Business Context: Tie services to business processes, add context like customer segment or store ID, and see how problems hit your SLOs, KPIs, and user experience — across infrastructure you own or don't.
• Earlier Detection & Faster Investigation: Splunk's real-time streaming architecture and AI SRE agents help you spot anomalies in seconds, pinpoint root causes across any environment, and correlate alert storms into a single actionable view.
• Predictable Pricing & Cost Control: Built-in telemetry pipeline management, simple host-based pricing with no punitive overages, and native OpenTelemetry support give you full control of your data and costs with less technical debt.

Key Focus Areas for Your Practice 

Get unified visibility and AI-assisted troubleshooting across any app, in any environment, with Splunk Observability Cloud:

• GenAI-powered experience - Find issues even faster, get expert guidance for troubleshooting, and improve your productivity with AI Assistant.
• AI infrastructure and AI agent monitoring - Monitor the performance, quality, security, and cost of your AI application stack, from agents and large language models (LLMs) to the underlying infrastructure.
• Application performance monitoring - Spot any issue that impacts your business and accelerate MTTR by combining all of the related data in intuitive visuals.
• Database monitoring - Pinpoint and resolve slow queries, correlate application performance issues, and get AI-powered recommendations to accelerate fixes.
• Full context infrastructure monitoring - Improve hybrid cloud performance with instant visibility and real-time alerts.
• Digital experience monitoring- Gain insights into frontend performance and deliver seamless user experiences with Splunk Real User Monitoring and Synthetic Monitoring.
• Log analytics - Start investigating application and infrastructure logs already stored in Splunk Platform in minutes for the "why?" behind software behavior.
• Business Process Monitoring - Track KPIs across critical workflows like checkout flows and loan processing.
• Network Visibility - Correlate network domains to pinpoint the impact of owned and unowned networks on application performance.
• Application Security - Detect and prioritize vulnerabilities based on actual business risk.

Why Splunk?

• OpenTelemetry Native: Avoid vendor lock-in with the #1 contributor to OpenTelemetry.
• AI-Powered: Embed AI across the incident lifecycle—from detection to remediation.
• Business-First: Correlate technical telemetry with business KPIs to drive digital resilience.