Unified commerce services
We help streamline your commerce ecosystem
From commerce to POS systems to loyalty programs and MarTech, organizations must manage a complex web of platforms to deliver seamless customer experiences. Through our comprehensive portfolio of services, we help leaders unify their entire ecosystem to create a single source of truth that enables smarter business decisions, drives efficiency, and creates harmony across teams, processes and technologies.
Our unified commerce services fall into four main categories:
API-first architecture approach to unify omnichannel commerce experiences.
Retail and POS transformation
Enabling transactions, processing and distribution of goods and services across a variety of fulfillment methods.
Loyalty and personalization
Delivering individualized experiences across channels to incentivize loyalty and commerce.
MarTech and growth
Aligning data, automation and personalization to increase conversions and revenue opportunities.
How we help
Strategic planning and consulting
A successful unified commerce strategy requires cross-functional collaboration from day one. We work with your internal teams to identify an aligned set of business goals. From there, we assess your environment to understand the current state of your data and systems and recommend a strategic path forward.
- Business and technology alignment
- Unified commerce envisioning and architecture planning
- Product data governance and planning
- System, architecture and platform assessments
- Strategy development for customer data, loyalty, personalization, commerce and line busting
- Transformation roadmap creation
Research and insights
We step into your customers' shoes to learn how they engage with your organization. We assess the entire customer journey to identify digital friction and build a more connected commerce experience they'll love. But we don't stop there. We anticipate how new customer experiences will affect employees and operations and enable ways to streamline collaboration, harness data and drive intelligent decision-making.
- Customer journey mapping
- Employee persona modeling
- Business analytics for intelligent decision making
- Conversion analysis and optimization
- Storefront and competitive analysis and benchmarking
- Industry and tech insights
- A/B testing of offers, marketing campaigns and experiences
Design and execution
We are thinkers and doers. Our established partnerships and expertise across leading technology vendors and platforms allow us to design unified commerce strategies that are financially smart, future-proofed and connected to your business outcomes – all while cutting design time by months or more. Plus, with more than 500 world-class developers, we can execute your strategy at scale to deliver game-changing results.
- Visual prototyping
- UX wireframing and design
- Proofs of concept and testing
- API development
- Custom development and integrations
- In-store experience (digital signage, location services, etc.)
- Automated workflows
- Platform implementation
- First- and third-party fulfillment
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